I worked with Briana Do and AJ Corral for this.
Beyonce
- 28 Grammy wins and 79 nominations
- Lemonade debuted at number one on the U.S. Billboard 200, making her the first act in Billboard history to have their first six studio albums debut at #1
- Brands endorsed by her:
- Adidas/Ivy Park, Samsung, L’Oreal, Tiffany & Co
- Could endorse: athletic clothing (as a dancer), beauty brands (as a cultural style icon), music editing software (as a musician)
- Unbeneficial for her to endorse something random like a gaming console or health supplements
Tom Brady
- 7 Time Super Bowl Champion
- All time record holder of many major categories including Passing yards, Passing TDs and wins and playoff wins.
- Brands endorsed by him: Under Armour, Molecule Mattresses, Upper Deck, and IWC watches.
- Also has his own Brady brand of apparel
- Could endorse: football endorsements, athletic wear, health supplements and protein powders
- Unbeneficial to promote a beauty brand or fast food brands (known for strict diet regime)
Ariana Grande
- 2 Grammy wins and 15 nominations
- Coach on The Voice US, American singing competition show
- Her own perfume brand and makeup brand R.E.M
- Could endorse: anti animal cruelty charities (as a known avid pet lover), athletic wear (as a performer), shoes (known for her high heels due to her short height),
- Unbeneficial for her to promote sports related or designer brands that use fur
Emma Raducanu
- Winner of the US Open
- Current British #1 according to WTS (Women’s Tennis Association)
- Sponsored by Nike and Wilson
- Could endorse: A tennis shoe or other apparel specific to tennis, athletic wear, things that promote her country of britain (British Airways)
- Not beneficial for her to promote a fast food brand, or a specifically American product