“Particularly in Western, late capitalist societies (where the decoration, ornamentation, and scarification of the body have lost much meaning for the individual in the existential sense of “Which people do I belong to? What is the meaning of my life?” and have instead become commoditized by the media, corporations, and even medicine in the name of fashion), the normalizing elements of such practices as cosmetic surgery become obscured.” (Emphasis added)
Kaw, E. (1993). Medicalization of Racial Features: Asian American Women and Cosmetic Surgery. Medical Anthropology Quarterly, 7(1), 74-89.
Image: Pincet by Eelke