April 4, 2018

Vanessa Gomez

Sonja Angst

Anything Could Happen at Harvard video: Why this video is considered effective:

  • Provides enough information without overwhelming you
  • Personal with different perspectives
  • different shot angles form close up to far away, playing with the blur effect
  • short interviews to voice overs
  • music changes
  • different people speaking
  • candid shots
  • text matches the theme of the school, very consistent
  • always know who is talking
  • smooth transitions
  • video effects such as slow motion
  • the logo is always on the bottom
  • video effects such as changing saturation
  • the text is minimal, readable and bold
  • call of action at the end of each section

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