Ryan Daniel ‘19, has deep ties to the sports industry, dating back to her days as a student-athlete at the University of Hawaii. After completing several internships with organizations like the Oakland Raiders and San Francisco 49ers, she launched her full-time career with the Golden State Warriors’ marketing department. Ryan developed her talents at the … Continue reading “Golden Opportunities in Sports Marketing”
Sports analytics has become essential in driving business strategies and improving fan engagement. Ngoc-Ngan Nguyen ‘25, Business Analytics & Strategy for the Los Angeles Lakers reflects on her journey, the key skills needed for a career in data analytics, and the evolving role of data in sports. Building the Foundation: Education and Preparation For Ngoc-Ngan, … Continue reading “Carving a Career in Sports Data Analytics: Insights from a Professional”
A Japanese Student’s Journey: Graduate School, the LA Dodgers, and the 2024 World Series Run Attending graduate school in the United States is an exciting but challenging experience for international students. Japanese student Akari Yoshimura ‘25 has engaged in a journey of self-discovery and professional growth in the sports industry. Akari moved to Los Angeles, … Continue reading “Japan → US → 2024 World Series”
Working in sports has a global impact on communities, especially in Olympic years! Michelle Gong, Senior Manager of Global Partnerships for Visa spent time in Paris this summer where she managed the Visa Hospitality program at the 2024 Olympic Games. Michelle offers valuable insights into project management, strategic planning, career development and leveraging a diverse … Continue reading “A Career in Global Sports Sponsorship: Lessons from the Olympics and Beyond”
As a second-year student in the USF Sport Management program, Tatyana Modawar ‘25 has always been around sports. Following a successful collegiate basketball career ending at UCSB, Tatyana was eager to learn more about the industry she had played in her entire life. At the start of the USF Sport Management program, Tatyana was immersed … Continue reading “A Former Collegiate Athlete’s Journey to Finding Her Path in the MLB and Sports Industry”
For Alice Sergent ‘17 working at the Paris 2024 Olympic Games was the culmination of a lifelong dream. As the Manager of Commercial Experiences & Program Management at OnLocation, Alice played an integral role in shaping guests’ experiences at one of the world’s most prestigious global sporting events. Her journey to Paris 2024 is a … Continue reading “Navigating Olympic Dreams: An Alum’s Journey to the Paris 2024 Olympics”
Born and raised in Chino Hills California, Christopher Marquez ‘25 worked in finance focusing on real estate, but knew something was missing from his professional career. Chris completed an internship with Orange County Soccer Club (OCSC) as a Partnerships Intern which sparked his decision to make a career switch into the sports industry. Chris started … Continue reading “Finance to the Field: Breaking into Sports in Orange County”
Just in time for the WNBA season, Dr. Nola Agha (and colleagues) have published two research papers related to the league. The first project, published in Sport Marketing Quarterly, was actually started with Cohort 50 in 2019! In sport, individual fans are viewed as members of larger collectives where shared identities and interpersonal relationships drive … Continue reading “WNBA Research Publications | Dr. Nola Agha”
In 2021, Jordan Sharon (‘06) and his family made the permanent move to Colombia. After spending many years in real estate development and property management, Jordan realized that a move to South America presented a ripe opportunity to return to a career in the sports industry and to live in his wife’s native country. As … Continue reading “Discovering Colombia through Golf: A Journey with LiveColombia”