Branding

I. “It’s All Good in the Hood”

The faux bullet hole design outlines
the ideogrammatic brand name only sold in China.
The model struts though shot after shot.
Who wouldn’t stop for her when she raises
her hand, an accessory around her wrist; recycled metal
falling down: hearts, kitties, peace. Copyright.

II. “Microarray Technology? Piece of Cake”

For the men, calculations travel up his neck,
like minuscule problems for junk patents.
The eugenic restructuring of DNA strands,
a loose fitting stretch in spray paint.
An easy to memorize code of minimum
requirements of a guaranteed job. Regular school wear.

III. “Heart China”

The embroidered heart melts in the red
shirt. The yellow stars sewn on her back
mimic navigation. The river merchant
lost in the eddies of Kiang. She awaits
the signal to finish her pose. The flashes
continue; the leaves fall early this autumn, in wind.

Darrell Dela Cruz’s work has appeared in or will appear forthcoming in The William & Mary Review, Grasslimb, Rock & Sling, CAIRN, Euphony, Permafrost, and Confrontation. He graduated with his MFA in Poetry from San Jose State University. He tries to analyze poems (or, rather, acknowledges his misinterpretations of poems) on his blog.